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Target Offers 20% Discount on New Denim When You Recycle Your Old Jeans: Sustainable Shopping for Back-to-School

BTN News: As part of its ongoing commitment to sustainability and affordability, Target has introduced a new initiative aimed at helping consumers recycle their old denim while saving money on new purchases. The “Denim Take Back” event, running through August 10, offers customers an opportunity to give their worn-out or outgrown denim a new life while enjoying significant savings on fresh additions to their wardrobes. By simply bringing in up to five denim items, regardless of their brand or condition, shoppers can receive a 20% discount on new denim clothing, a perfect offer just in time for back-to-school shopping.

Gena Fox, Senior Vice President of Apparel and Accessories Merchandising at Target, emphasized the dual benefits of the event. “Our new denim recycling initiative provides families with an easy way to extend the lifecycle of their used denim while making it more affordable to update their wardrobes,” she said. With back-to-school and college shopping in full swing, Target’s offer couldn’t come at a better time. The company is keen to support families in their quest to refresh their closets without breaking the bank while also playing a part in reducing waste and keeping old denim out of landfills.

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Participating in the Denim Take Back event is straightforward. Customers can bring up to five denim pieces, regardless of their condition, to their local Target store. Designated boxes within the store are available for depositing the items. Upon doing so, shoppers will receive a Target Circle promotion code, granting them a 20% discount on all denim apparel. This offer applies to both Target’s own brands, such as Universal Thread, Wild Fable, Goodfellow & Co, Cat & Jack, and popular national brands like Levi’s.

This initiative offers significant savings on the latest denim trends, including popular styles like loose-fitting silhouettes, cargo jeans, wide-leg, and flared designs. Prices for these trendy items start at just $10, making it easier than ever for families to stock up on essential wardrobe pieces.

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Additionally, Target Circle members who participate in the Denim Take Back event can enjoy an extra 5% off their denim purchases, stacking the savings with the existing 20% discount. This initiative highlights Target’s commitment to delivering inclusive, sustainable shopping experiences that resonate with environmentally conscious consumers.

Target’s Denim Take Back event is a timely response to the growing consumer interest in sustainable practices and products. By recycling denim materials through their partners, Target ensures that these items avoid the landfill and instead find new uses, contributing to a more circular economy. This initiative not only provides shoppers with great deals but also underscores the retailer’s dedication to minimizing waste and promoting environmentally friendly practices.

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This limited-time event aligns perfectly with the back-to-school shopping season, offering families a cost-effective way to upgrade their wardrobes while supporting a worthy cause. By participating in the Denim Take Back event, consumers can enjoy significant savings, reduce their environmental footprint, and help ensure that their old denim is repurposed in a meaningful way. Don’t miss out on this unique opportunity to refresh your denim collection while contributing to a more sustainable future.

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