German sports data company Bayes Esports has spread to the United Statesand will now operate on New Jersey y Colorado. Also has expanded its partnership with the betting company bet365and has become an official licensed esports data provider in the two mentioned states, which will allow it to offer its services to other betting operators.
Bayes is primarily known for being a data provider for esports tournament organizers, game publishers, and betting platforms. On the other hand, he is a partner of ESL Gaming, Riot Games, Beyond the Summit, OGA, BETER and other notable players in the esports industry. Also, it uses the official game data from the publishers as it is crucial during the process of protecting the integrity of sports betting.
Earlier in the year, it also launched its odds integration platform, BODEX, to enable easier access to data. In addition, it raised €6 million through an investment round, where Bayes noted that the company aimed to start operations in the United States after the investment, and has succeeded in doing so.
The US betting market is changing and although it is still lagging behind its European counterpart, it will undoubtedly be one of the largest and most relevant in the near future. Of all the states, New Jersey and Colorado turned out to be the most progressive and open to innovation, but we hope that others will follow suit very soon.
Amir Mirzaee, COO and CEO of Bayes Esports
